San Francisco's 7x7 mile footprint creates intense competition for the city's limited dog exercise spaces. With tech workers paying $3,500+ in rent and 78% lacking private outdoor access, dog owners in SOMA, Mission Bay, and Hayes Valley are desperate for alternatives to overcrowded facilities. Dolores Park's off-leash area becomes a muddy battleground on weekends, while Crissy Field closes regularly for events and maintenance. The city's infamous microclimates mean unpredictable weather, and steep hills make many neighborhoods inaccessible for older dogs or small breeds. Despite spending $2,650 annually per pet—the highest in the nation—SF dog parents struggle with aggressive dogs at popular spots like Fort Funston and territorial disputes at neighborhood mini-parks. Rome brings premium private yards to San Francisco's most livable neighborhoods, offering tech professionals and longtime residents alike a stress-free solution for their four-legged family members in America's most dog-dense city.